Status: Full-time position
Location: Santa Fe, NM
Job Summary: The Public Information / Multi-Media Administrator is the City of Santa Fe’s key facilitator, strategist and support for open and effective communication both within the City government and with the Santa Fe community and is responsible for the immediate supervision of the Public Information / Multi-Media Administrator staff. The Public Information / Multi-Media Administrator serves as the City’s liaison with the news media; will streamline the City’s branding and information dissemination; clearly and consistently provide information about all aspects of Santa Fe City government to the public and enhance and improve City communications with the various stakeholder groups in the area, including staff and nearby cities and the county.
Qualifications: Education and Experience
Bachelor's Degree in Communications, Public Relations, Journalism or a relevant field and four (4) years of professional public relations, journalism or communications experience and two (2) years of supervisory experience; or an equivalent combination of education and experience totaling eight (8) years, except that additional education may not substitute for the minimum required experience.
Duties: The list of essential functions, as outlined herein, is intended to be representative of the tasks performed within this classification. It is not necessarily descriptive of any one position in the class. The omission of an essential function does not preclude management from assigning duties not listed herein if such functions are a logical assignment to the position.
•Plans, organizes and directs the work and supervises the work of Public Information / Multi-Media staff.
•Develops, guides and implements media relations and community communication strategies, policies and procedures.
•Gathers information, writes, edits and prepares press releases, speeches, talking points, editorial pieces and letters for distribution to internal and external audiences; coordinates and assists with promotional efforts, special events and special projects.
•Provides media relations consultation and advice to City departments.
•Acts proactively regarding media relations; provides background information, photos and additional materials as requested by reporters.
•Serves as central point of contact for all media inquiries (newspaper, radio, television, bogs, etc.) regarding the City of Santa Fe and all City services, day or night, weekday or weekend; facilitates open and effective communication about City programs, policies and initiatives.
•Acts as the spokesperson to the media regarding all City related services as needed; Interfaces with the City’s Emergency Manager as needed.
•Coordinates media interviews with Mayor, City Council, City Manager and City staff as appropriate.
•Streamlines and coordinates City communications regarding programs, policies, initiatives and special events.
•Acts as brand steward and unifier for the City.
•Oversees the overall management of the City’s website including staff training, content review, access and contract management.
•Implement and manage effective, strategic use of social media.
•Coordinates City-sponsored or co-sponsored media and special events.
•Authors and submits articles and pictures to news publications.
Resumes will not be accepted in lieu of the city application form. Submit City of Santa Fe Application by one of the following methods: Fill out application at Human Resources Department, City Hall, 200 Lincoln Avenue, Santa Fe, NM; mail application to P.O. Box 909, Santa Fe, New Mexico 87504-0909; or fax application to (505) 955-6810. Applications may be downloaded from our website: www.santafenm.gov; or apply online at www.santafenm.gov